Anderson and Geubelle approach their business from a financial planning perspective, as opposed to a product approach. And to bolster the team atmosphere, they facilitate access to the in-house experts on tax, trust, investment and legal issues to lend support to the advisors.
Bank/TPM: Busey Bank/Raymond James
Location: Champaign, Ill.
No. of reps managed: 4
Avg. production per rep: $542,282
Total production 2011 (projected): $2.2m
Total production 2010: $2.1m
AUM 2011: $564m
AUM 2010: $572m
Years at the bank: Anderson, 26; Geubelle, 16
Years in the industry: Anderson, 26; Geubelle, 22
Age of program: 22
Total number of branches: 51
Product mix: Mutual funds 51%; managed accounts 26%; equities 10%; VAs 6%; fixed income 5%; fixed annuity 1%; life insurance 1%
Do you decide what products are on the shelf? No
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