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5 Social Media Tips
by Kayan Lim

These days it is almost impossible to find anybody who does not engage in social media. As Jennifer Openshaw, writes in the current issue of Bank Investment Consultant, One financial advisor told me that if you’re not using social media, ‘you’re nonexistent in the eyes of many.'

While many tend to use platforms like Facebook and Twitter for personal use, a large number of industries have seen the power behind social media and have integrated it into their business strategy. However, the financial industry seems to be lagging behind in this respect and is only just now breaking into this new trend.

Here are 5 tips from Openshaw, president of Finect, a firm that provides social media services to advisors.

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